Najrasprostranjeniji oblik oglašavanja na Internetu predstavljaju banneri. Oni služe kao atraktivni promidžbeni oglasi čija je svrha da zainteresiraju posjetitelje na web stranicama i posluže kao linkovi prema web stranicama oglašivača.

Hvar - 4u takes advantage of the newest and most effective internet marketing techniques. To put up an ad at the Internet brings a lot of advantages compared to traditional media.
Internet advertising is cheaper than other media and interactive (visitors are led over to the advertisers site); companies have realized that Internet advertising is the key to a better marketing strategy, increasing revenue and brand recognition.